Louise Seligman (Breadline Africa Chairman and trustee of the SA-UK Trust) attended the SA-UK Trust Meeting at the Pestana Chelsea Bridge Hotel in London on 20th April. Approximately 50 representatives of UK registered NGOs working in South Africa together with executives from corporates with an interest in South Africa and representatives of charitable trusts met to share ideas and experiences.
Louise is pictured with Bill Frankel (Chairman of the Claude Leon Foundation), Pumela Salela, (new UK country manager for Brand South Africa), Jill Ritchie (Chairman of the SA-UK Trust) and Martha Ware (SA-UK Trust and School Aid trustee).
The objective of the Trust is to add value, through networking and collaboration, to the work of the members seeking to improve the lives of many of the most deprived and marginalised members of society in South Africa.
Breadline Africa’s collaboration with School Aid and Room to Read is a direct result of these meetings which take place 3 times a year.
Each meeting consists of 3 or 4 talks from funders, professional experts and NGO’s offering advice on fundraising and relevant issues followed by a valuable opportunity to network.
The inspirational speakers on this occasion were Pumela Salela ,the new UK country manager for Brand South Africa. Phumela sits on a number of boards .She gained an MBA in the UK through a Nelson Mandela Scholarship. She worked for the World Bank in Washington and is the only South African recipient of the Rockefeller Foundation’s inaugural Global Fellowship on Social Innovation. She worked for a number of years in various marketing roles in FMCG multinationals and media organisations in South Africa and the UK before joining the public sector.
Her role us to attract foreign investment into South Africa and to manage the brand reputation of South Africa.
Pumela asked everyone at the meeting to promote the many inspiring stories about South Africa coming out of people’s work on the ground and to work together to improve South Africa’s image in the UK.
Bill Frankel Chairman of the Claude Leon Foundation was for over 25 years the secret legal consultant to the Canon Collins Trust with prime responsibility for secretly channelling funds to South Africa to pay the legal costs for virtually every political trial during the Apartheid era.He was appointed OBE by the Queen in 2000 for services to human rights.
The Foundation gives to South African Universities and NGO’s focusing on education and human rights. Mr Frankel gave a fascinating insight into the “do’s” and “don’ts” of fundraising from a donor’s perspective .
Sonal Shenai Executive Director of the Funding Network, explained how this small but dynamic organisation has raised more than £4 mil for 590 initiatives globally promoting social change through live crowd funding. Sonal invited all present to join the network as individuals and encourage their supporters to do so and to nominate their chosen charities as one of 3 charities to present to potential donors at a live funding event. She emphasised that this is an enjoyable way of asking for funds and giving and that most events lead to further opportunities to raise funds.
Note to our Breadline Africa supporters: Are any of you a member of the network? If so, please nominate Breadline Africa!